Hyundai is regarded as one of the major car brands in the world today. This car manufacturer is actually included among the top 10 biggest automakers in the planet. For many years, it has been considered as the world’s fastest growing car maker. It sells its fleet of cars in approximately 193 countries around the world.
A Brief Look at Hyundai’s History
Hyundai was established by Chung Ju-yung in 1947, not as a car manufacturing company, but as a construction firm. Hyundai Motor Company was established in 1967. After the East Asian Financial crisis in 1997 and the death of its founder, Hyundai underwent a major break-up and revamp.
This reduced the original Hyundai Group to only include the manufacturing of elevators, containers shipping services and tourism. At present, most of the companies carrying the Hyundai brand name are not legally connected with the parent group, although most of the subsidiaries are run by relatives of the founder, Chung.
These subsidiaries include Hyundai Heavy Industries Group, Hyundai Department Store Group, Hyundai Development Company, and Hyundai Motor Group. The Hyundai Motor Group is currently the fourth largest manufacturer of automotive vehicles in the world.
Current Hyundai Car Models
There are several car models that Hyundai is currently selling in the market. Some of these car models are:
- Elantra Coupe
- Elantra GT
- Sonata Hybrid
- Santa Fe
- Genesis Coupe
Latest Innovations of Hyundai Motor Group
In order to stay at the top of the industry, the Hyundai Motor Group continually introduces new innovations in car manufacturing. One of these is their GDI or Gasoline Direct Injection.
This injection system improves fuel efficiency and delivers more power. It was given its proper recognition when it was considered as one of the 10 Best Engines in the world, not just once, but four times.
Another innovation of the Hyundai Motor Group is their Blue Link which actually functions as the car’s concierge, technician and security team which is built into the car’s dashboard.
Blue Link effectively functions as your co-pilot while driving. It is designed to constantly monitor you and your car as you drive. It is powered by Google, so your navigation offers a lot more than just directions. It also includes an Enhanced Road Assistance and a Monthly Vehicle Report.