The Japanese are known for their discipline and technology. If they see a Japanese brand, like Sony, they already know it has good quality and top notch performance. When it comes to automobiles, of course, Japan will never be left behind. Proving it has the capacity to outshine the market. Mazda is proving, year in and year out, that it is one of the best car manufacturers in the world.
Mazda has been known to produce well performing cars with excellent speed and agility. It’s fame is also marked in the Guinness Book of World Records. In 2000, Guinness declared that the Mazda MX-5 is the best selling two seat sports car in history. By then, it has produced more than 500000 units of MX-5s.
In 2011, Guinness saw the one that beat the record of Mazda, and it was Mazda. It already produced a record of 900000 units of MX-5s. This is a testament as to how people love and cherish the legendary MX-5.
In 2014, Mazda received the award of Car of the Year Japan 2014 for their Mazda Demio (Mazda2 outside of Japan). If people speculate about the greatness of Mazda cars, take note that this is the fifth time Mazda won the same award. The last time was in 2012 for the Mazda CX-5.
Mazda has always been proud of its legendary MX-5 brand. Back in the year 1989, when the first generation MX-5 was released, it was one of the top performing cars in the world. The first MX-5 came with a 1.6 litre dual overhead cam inline four-cylinder engine that gave it remarkable speed topping other roadsters, while still maintaining good handling capabilities.
In celebration of the 25th anniversary of the MX-5, a limited edition is unveiled by Mazda. Only 1099 units are produced, making it a collectible to Mazda lovers in the world. It started hitting the market 1st of August 2014. If you missed it, then better wait for the fourth generation MX-5 next year.
The one thing to remember about Mazda for years to come is the term “SKYACTIV TECHNOLOGY”. This is the key to Mazda’s dream of having innovative new-generation technologies that would improve their products’ performance and, all the while, taking care of the environment.
The SKYACTIV TECHNOLOGY basically establishes the building blocks that are needed to formulate their base technologies. These base technologies would determine the core performance of Mazda cars and the integration of electric devices. The earliest completion time that their audience can expect is in 2015.
Mazda prides itself with innovation. It always looks forwards to improve the overall performance and delivery of their vehicles. To us, we can look forward to a better Mazda in 2015.